Marketing and Sales are a fact of life. As a matter of fact, being an entrepreneur should make you an expert salesperson.
However, what is happening right now is that we live in a follow-up hell. Not only are all the cold emails drafted in the same way or even have the same sentences (BORING!) what is worse are all the “Hey, have you seen my last email…”, “Are you there?” or “I get that you must be busy…
